Privacy Policy

We understand the importance of personal data protection, so we respect and protect your privacy and personal data. In this privacy policy (hereinafter referred to as “Privacy Policy”), you can become acquainted with your rights as well as information about the processing of your personal data.

By registering an account on the www.soulz.lv website, you are granting APB “APRANGA” (hereinafter referred to as “the Company” or “us”) the right to process your personal data under the terms of the Privacy Policy.

The data controller is APB “APRANGA”, legal entity code: 121933274, registered office address: Ukmergės str. 362, Vilnius. For questions related to the processing of your personal data, please contact us by e-mail at [email protected].

 

WHAT SOURCES DO WE COLLECT YOUR PERSONAL DATA FROM?

We receive all your personal data directly from you. You provide personal data when you register an account on the website, when you place an order, when you submit an enquiry, request or complaint, and in other ways.

 

WHAT PERSONAL DATA OF YOURS DO WE PROCESS, ON WHAT LEGAL BASIS, AND WHY?

Purpose

Legal basis

Categories of personal data

Account registration and administration and purchase data management in administering and fulfilling orders and returning goods

Consent, contractual obligation, legal obligation

Name, surname, telephone number, e-mail address, delivery method, delivery address, account login details, account activity, including technical browsing data (IP address, login and browsing technical information), signature (if you accept the goods yourself), date and time of purchase and delivery, product names and quantities, purchase prices and discounts granted, payment method and payment information.

In the case of a gift card, we also collect the following data: the name, surname and contact details of the person whom the gift card is for and the greeting for the person whom the gift card is for.

Order placement and fulfilment without registering an account

Contractual obligation

Name, surname, telephone number, e-mail address, delivery method, delivery address, payment method and payment information.

Identification

Legitimate interests

Name, surname, number of identity document of customer or other person who picks up the goods, telephone number, e-mail address, delivery method, purchase data of customer.

Provision of offers and product information

Consent

Name, surname, e-mail address, telephone number, month and day of birth, type of newsletter subscribed to.

Examination of requests, complaints, enquiries and feedback

Legal obligation

Name, surname, telephone number, e-mail address, home address, date of birth, and other information presented in the content of the request, complaint, enquiry or feedback: the event in question and the circumstances related thereto, and the attached documents and/or data.

In the case of a return request, you are asked to provide your name, surname, telephone number or e-mail address, and address, as well as the reason for the return.

Improving the browsing and website user experience, and analysing website user behaviour and website traffic

Consent

We also use cookies on our website. Information about cookies is provided at the end of this Privacy Policy. 

Statistics and market research

Legitimate interests

Year of birth, gender, city, information about the goods purchased online.

 

WHAT ARE THE PROCESSING AND RETENTION PERIODS FOR YOUR PERSONAL DATA?

Purpose

Processing period

Account registration and administration and purchase data management in administering and fulfilling orders and returning goods

Personal data required for account registration and administration are processed as long as the account is used. Accounting and tax documents are kept on the basis of compliance with a legal obligation in accordance with the terms provided for in legislation. Other purchase data are stored for five years from the date of the purchase transaction.

Order placement and fulfilment without registering an account

Accounting and tax documents are kept on the basis of compliance with a legal obligation in accordance with the terms provided for in legislation.

Identification

As long as the account is used.

Provision of offers and product information

Five years from the date the consent is given or as long as the consent is valid.

Managing and responding to requests, complaints, enquiries and feedback

12 months from the date of submission of the request, complaint, enquiry or feedback.

Improving the browsing and website user experience, and analysing website user behaviour and website traffic

Data processing periods are provided here: [cookies].

Statistics and market research

Five years

 

TO WHAT THIRD PARTIES AND IN WHICH CASES DO WE TRANSFER YOUR PERSONAL DATA?

We provide your personal data to third parties who assist us in performing and administering the provision of services to you:

- Software maintenance and support companies;

- Companies providing delivery services in order to deliver the goods to you at the addresses you specify;

- Payment service providers;

- Marketing companies;

- Companies belonging to the Apranga Group when said are responsible for the execution of certain specific functions assigned to them which are required for providing offers to you;

- Companies providing advertising, media planning, public relations and event services;

- Text message marketing companies.

Your personal data may also be provided to:

- Law enforcement authorities in accordance with the procedure established by legislation of the Republic of Latvia;

- State institutions and courts, where such an obligation is provided for by applicable legislation.

 

WHAT ARE COOKIES AND WHY ARE THEY USED?

Cookies are small text data files that are automatically created and stored on your device (computer or mobile phone) when you browse our website. The cookie contains anonymous information and is sent from the server of the website being viewed to your computer or mobile phone.  Cookies may be session cookies or persistent cookies. Session cookies exist from the moment you open your browser until you close it again. When you close the browser, these cookies will automatically be deleted. The duration period for persistent cookies is set in advance; they remain on your browser until you erase them or they expire. 

In accordance with the purpose, cookies may be categorised as Necessary, Settings, Statistics, Marketing or other. Our website uses Necessary, Statistics and Marketing cookies. You can find more information about what Necessary, Settings, Statistics and Marketing cookies we use here: [cookies].

We are constantly working to improve our website so that it is as easy and convenient to use as possible. In order for us to be able to improve our website, we need to know which information our website visitors are most interested in, which countries and cities our website is visited from, how often visitors return, what browsers and devices they use, etc. We collect this information using Google Analytics, which allows us to track and analyse statistics about website use. You can learn more about Google Analytics and the information that it allows us to collect here:

https://support.google.com/analytics/answer/6004245?hl=lt.

If you do not want Google Analytics to track your browsing, you can install the Google Analytics opt-out browser add-on.

Our website uses cookies so that we can improve your browsing and overall experience on our website, learn about website user behaviour, analyse traffic, and improve the website. Cookies are only used for as long as is necessary to achieve the purposes established.

If you prefer, you can change your browser settings so that you are informed about enabling or updating the cookie, and so that you can select which cookies are allowed or block them. To learn more about cookies, such as how to manage or delete them, visit www.allaboutcookies.org.

 

WHAT ARE DATA SUBJECT RIGHTS, AND HOW CAN YOU EXERCISE THEM?

You have the right to obtain access to your personal data and how they are processed, to demand that the personal data submitted be rectified, supplemented or destroyed, and to stop the processing of them (withdraw your consent). You also have the right to request that the data controller limit the processing of your personal data, the right to data portability, the right to submit a complaint to the State Data Protection Inspectorate (contact details are provided online at www.dvi.gov.lv), and the right not to agree to the processing of the personal data submitted. If you want to receive detailed information about the procedure for exercising these rights, please send an inquiry by e-mail to [email protected] .

 

PRIVACY POLICY: CHANGES AND VALIDITY

We reserve the right to change the Privacy Policy. Notification of changes or additions to it will be published online at www.soulz.lv.